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Friday, December 21, 2012

What Is Better in Anchor Text

The Heated Discussion Over Anchor Text
One of the key benefits to article writing is exposure and traffic. How is this achieved? Two words:
"Give" and "Take"
After "giving" quality, informative benefits to the reader in the article body, Expert Authors "take" by including a signature or Resource Box that provides a brand-oriented message, a succinct call-to-action, and links for the reader to visit the author's website or blog.
Successful Article Writing Focuses on the Reader, Not SEO
We focus a lot on "give" here in the blog, because it's tremendously critical to your success. If readers don't benefit from your "give," then you're not going to be able to "take."
To read this full Blog entry or post a comment, click here.
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